Joe Louis Bourbon - Joe Louis punch

Cause and sports marketing

Joe Louis’s rise to World Heavyweight Champion and American Hero began when he became a Golden Gloves amateur champion in Detroit. His legacy of being a positive role model lives on in the programs that Joe Louis Bourbon supports nationwide in partnership with USA Boxing and the Golden Gloves. 

That is why one dollar from the sale of every bottle of Joe Louis Bourbon contributes to support a new generation of champions through a partnership with USA Boxing.

Joe Louis Bourbon - Joe Louis punch

Cause and sports marketing

Joe Louis’s rise to World Heavyweight Champion and American Hero began when he became a Golden Gloves amateur champion in Detroit. His legacy of being a positive role model lives on in the programs that Joe Louis Bourbon supports nationwide in partnership with USA Boxing and the Golden Gloves. 

That is why one dollar from the sale of every bottle of Joe Louis Bourbon contributes to support a new generation of champions through a partnership with USA Boxing.

Joe Louis Bourbon - boxing coach shows tattoo of The Monument to Joe Louis, known also as The Fist.

Inspiring new generations​​

Joe Louis Bourbon is also a proud sponsor of local Golden Gloves championships and sustains a motivational campaign “Keep fighting for your dreams” in partnership with USA Boxing and Golden Gloves to inspire and encourage young athletes and coaches. 

Joe Louis Bourbon - boxing coach shows tattoo of The Monument to Joe Louis, known also as The Fist.

Inspiring new generations​

Joe Louis Bourbon also sustains a motivational campaign “Keep fighting for your dreams” in partnership with USA Boxing and Golden Gloves to inspire and encourage young athletes and coaches.

Terms and conditions

By entering this contest, you agree to the following terms and conditions:

(a) Entrants must be a real person, at least 21 years old  (proof of address or age may be required)

(b) Prize winners will be notified of the competition result by email

(c) If the winner fails to respond to our notification attempts within 3 business days or fails to meet any of the eligibility requirements, we reserve the right to disqualify that entrant and offer the prize to the next eligible entrant and thereafter until a winner is found.

(d) No cash alternative to the tickets or other prizes will be offered.

(e) This contest is sponsored by Joe Louis Distilling, with tickets provided under agreement with specific event organizers.